AI · 7 November 2026 · 4 min read

A 15-second Google video now costs seven cents a second. Nobody counted the customers

Google said on 5 November that Gemini Omni 1.2 Flash is generally available. A 720p second is $0.07, which it calls 30 per cent below the previous version. Clips can run to 15 seconds, up from 10, and can be edited across turns. There is no customer count and no revenue.

A Google graphic titled Gemini Omni 1.2 Flash, with sample frames of bees, cartoon animals, a street and an octopus. — Google’s announcement graphic for Gemini Omni 1.2 Flash, a set of sample frames. It is a poster. It is not a camera on a set, and it is not a count of videos made.

Google said on 5 November that Gemini Omni 1.2 Flash is generally available, including through the Gemini API and Gemini for business. The price it states for 720p video is $0.07 a second, 30 per cent below Gemini Omni 1.1 Flash. Fifteen seconds at that rate is $1.05. That arithmetic is ours. The model can generate and edit clips of up to 15 seconds, from 10 before, in one-second steps from 3 to 15. A follow-up turn can change a detail instead of starting again. Drafts can be made at 360p or 720p and the kept ones raised to 1080p or 4K. Outputs carry an imperceptible SynthID watermark. A watermark is a mark. It is not a disclosure of who asked for the clip.

Google also points the tool at Google Vids, Flow, Google Ads and the Gemini app, and says audio references are behind an allow-list. Allow-listed is not available to everyone. The note gives no number of businesses using it, no volume of seconds sold, and no revenue. A lower price on a blank order book is a tariff, not a market.